Email Marketing Specialist (e-commerce health and wellness brand)

Company: SwissChems (https://swisschems.is/)

Market: United States

Work Setup: Remote | US Time Zone

Location Preference: EU/Turkey

Overview

SwissChems is looking for a results-driven Email Marketing Specialist to manage and optimize our email marketing campaigns. The ideal candidate has strong experience in e-commerce email marketing, automation, customer retention, and driving sales through effective email strategies.

Key Responsibilities

• Plan, create, and execute email marketing campaigns to increase customer engagement, retention, and sales.
• Build and manage automated email flows, including welcome sequences, abandoned cart recovery, post-purchase follow-ups, and win-back campaigns.
• Segment email lists and personalize campaigns based on customer behavior and purchasing history
• Write engaging email copy and collaborate with the creative team on email designs.
• Conduct A/B testing to improve open rates, click-through rates, and conversions
• Monitor and analyze email performance, including revenue, conversion rates, and ROI
• Maintain email deliverability, list hygiene, and compliance with applicable email marketing regulations
• Coordinate with the marketing and sales teams to align campaigns with promotions and business goals

Requirements

• 2–3+ years of experience in email marketing, preferably in e-commerce or DTC brands
• Experience with supplements or other regulated product categories is an advantage
• Hands-on experience with Klaviyo, Omnisend, Mailchimp, ActiveCampaign, or similar email marketing platforms
• Proficient in using AI tools to improve productivity and work flow efficiency.
• Strong knowledge of email automation, customer segmentation, and retention strategies
• Experience with Shopify, WooCommerce, or other e-commerce platforms
• Strong email copywriting skills and attention to detail
• Ability to analyze campaign performance and make data-driven improvements
• Excellent English communication and organizational skills
• Self-motivated, proactive, and able to work independently in a remote environment
• Preferably based in Turkey

Preferred Qualifications

• Experience in the health, wellness, supplements, or biohacking industry
• Experience managing email campaigns targeting the US market
• Knowledge of SMS marketing and CRM integration
• Familiarity with email deliverability best practices and marketing compliance.

What We're Looking For

Someone who can take ownership of our email marketing strategy, develop effective campaigns, improve customer retention, and consistently drive revenue through email marketing.